If you want to start an ecommerce and sell your products online, but you don’t really have the knowhow to create one from start to finish, then using something like the Shopify ecommerce website builder is a great way to create a beautiful online store. This means that instead of you having to struggle to put all of the pieces together, you will be provided with some features that will do that for you and all you will have to deal with is the business side of things. Even though Shopify is the go to website builder for a lot of people, you may still be skeptical, so here are some of the pros and cons of Shopify to help you decide if it’s the way to go for you.

Pro: Built in speed and security

When you are running an online store, security and speed is something that should always be top priority. Since Shopify is a hosted ecommerce website builder, what you want from it is to do double duty in the form of speed and security, and luckily that is exactly what it does. If the customer waits even a tenth of a second longer than they have to, they will take their business somewhere else, and that is the last thing you want to happen. On the other side of this problem, there is the fact that you will have to collect customer information, such as credit card information and for you to do that safely you need to have some top security. The people at Shopify are very good at their job and they have managed to turn these problems into pros which means that they get to worry about hackers, and you get to go about your business as usual.

Con: Pricing

Something that we have to say up front about this, is that pricing is never actually a con because it depends on the budget that a certain business has and is ready to spend. But, if we keep in mind that the Shopify ecommerce website builder is a platform that people resort to when they don’t have the money to hire designers, the price can be a bit of a problem. Basically, what really makes the price higher is the fact that you have to pay for extra features that you want to use. There are different plans that include different features and they can range anywhere from 9 to 29 dollars per month. The cheapest is the Lite plan, but that is one that can only be used for Buy button sellers, so essentially it could be said that Shopify starts at $29 and then goes up from there. Apart from the fees for the extra features you also pay platform transaction fees, add-on fees, credit card fees and so on, and these things definitely have a way of adding up so that is something to think about.

Pro: Add-ons

Even though the Shopify ecommerce website builder does come with a ton of different features and options, there can never be such a thing as a group of features that suit all kinds of websites. That is why one of the best things about Shopify is the fact that there are a lot of add-ons that you can use. They have their very own app store that is set up with tons of different apps, some of them free and some of them paid for, and it is a great way for you to pick and choose and really only get the things that would be essential to your business. This way you can make sure that you are not paying for any features that you don’t need, which means you won’t be wasting any money. We did mention in the previous point that the add-ons are an extra cost and have a way of adding up, but the fact that you can control what you get and only pay for the essentials.

As one of the leading ecommerce builders, the Shopifiy ecommerce website builder is definitely a fan favorite. Going through these types of pro and con articles is a great way for you to see if a tool would suit you or not, and the best part is that all of the research behind them has come from people that have actually used Shopify which means you are getting an inside look. If you are still unsure if this is the way to go for you, then make sure to take advantage of the 14 day free trial and try it out for yourself before you make the decision.